Get a detailed, expert audit of your entire Instagram presence — with clear, actionable recommendations to get more bookings for your brand.
SOUND FAMILIAR?
You're putting time and effort into Instagram, but the results don't match the work.
Your content feels right to you, but your engagement and bookings say otherwise. Something between what you're sharing and what your audience needs isn't being met.
Without a clear picture of what's actually driving results, every post feels like throwing spaghetti against a wall. What you need is a plan, not just content ideas.
Your business is growing, but your Instagram hasn't kept up. Your bio, highlights, and content strategy were set up months ago — and you think it every time you look.
WHAT'S INCLUDED
This is a thorough, strategic audit covering every organic element of your Instagram account.
HOW IT'S DELIVERED
Every recommendation is documented in a professional, easy-to-follow format you can reference again and again — plus a personal video from Betsy walking you through each section so nothing gets lost.
When you grant backend access to your account, I can see what's really happening – your analytics, your reach, your audience demographics, and the content performance data that isn't visible publicly.
This means our recommendations aren't based on what I can see. They're based on what I know.
So you know exactly what to do more of.
Both options come with a full PDF deck and a personal 10-minute video walkthrough
A thorough review using everything that's publicly visible on your account.
➡️ Full first impressions breakdown
➡️ Profile, bio, highlights & buttons review
➡️ Best & worst content analysis
➡️ Audience & content recommendations
➡️ Up to three new content ideas
➡️ Delivered as a PDF deck
➡️ 10-minute recorded video walkthrough
Everything plus a full deep dive into your analytics and backend data.
➡️ Everything in the Instagram Audit
➡️ Full analytics & insights review
➡️ Audience demographic breakdown
➡️ Analytics-matched content analysis
➡️ Data-backed strategic recommendations
➡️ Delivered as a PDF deck
➡️ 10-minute video walkthrough
Join a one hour call to go through every recommendation together. Ask questions, get real-time advice, and leave with total confidence on your next steps.
HOW IT WORKS
Choose your audit tier and complete a short questionnaire so I understand your business, your goals, and what you want Instagram to do for you.
I personally review every element of your Instagram account to give you a complete picture of what's working and what needs improvements.
Receive your beautifully presented PDF deck and personal video walkthrough, packed with clear, actionable recommendations you can start implementing immediately.

50+ wellness brands
I've worked in social media for over seven years and with more than 50 wellness brands – from destination spas and saunas to retreats and experiential stays.
I support wellness businesses to build their marketing activity into something that creates consistent sales and create a system that drives revenue.
I'll help you create a marketing system to:
✔️ Increase demand for quieter seasons
✔️ Make social and email measurable against sales
✔️ Drive repeat customers through a multi-channel approach
The campaigns I create are designed to help you reach your goals faster.
DON'T TAKE MY WORD FOR IT
★ ★ ★ ★ ★
"From the outset, I was impressed with the audit. It was very well presented and thoughtfully structured, making it easy to follow and understand. Betsy provided great practical advice that I could make sense of and implement. After the audit, I became much savvier with making Reels and created more personal content. It's been really good fun to learn and apply these new skills!"
Saira
Mellulah Retreats
★ ★ ★ ★ ★
"I loved the audit as I could see how the tweaks would impact the overall flow of my page. Betsy acknowledged what I'm doing right and give me quick fix tips to help the function and aesthetic of my page. I think everyone would benefit from having an Instagram Audit with Betsy"
Ellen
Fern Sanctuary
★ ★ ★ ★ ★
"It was so helpful to go away with some quick wins, many of which I was able to implement the next day. Betsy makes everything seem very simple, celebrates what you are doing well whilst finding practical ways to improve. She has an infectious energy which will reenergise even the most reluctant social media user."
Alison
Solsbury Hill Ensemble
★ ★ ★ ★ ★
"She was fantastic! She swiftly gave really good advice for my level on Instagram which really will help me to move forward with my business."
Fiona
Creative Professional
GOT QUESTIONS?
If your question isn't covered here, drop me a DM on Instagram or email [email protected] — happy to chat.
You can only improve your marketing based on free tips for long enough.This audit is built entirely around your account, your audience, and your business goals. Every recommendation is specific to you — not a one-size-fits-all checklist. You're getting seven years of social media expertise applied directly to your profile.
If you want the most strategic, data-driven audit, go for account access. It lets me see what's really driving results behind the scenes – audience demographics, reach, and which content is performing against your actual goals. The standard audit is still incredibly valuable, but account access takes us from good recommendations to precise ones.
Absolutely — and realistically, this is the best time to get one. Building on the right foundations from the start means you won't spend months creating content that isn't working. Previous clients at beginner level have said the audit helped them move forward with confidence.
An Instagram Audit is included as part of my Social Media Demand Strategy. If you would prefer to go straight for a strategy, you can do so here.
Your audit is typically delivered within seven working days of booking. You'll receive a beautifully presented PDF deck along with a personal 10-minute video walkthrough from me so that every recommendation is crystal clear.
Just a short questionnaire after booking so I understand your business, your goals, and what you want Instagram to do for you. If you've opted for account access, I'll send simple instructions on how to grant access. It takes about five minutes.
If you want to talk through the recommendations in real time and ask any follow-up questions, — then yes, absolutely. It's also perfect if you learn better through conversation than reading. Many clients say the call is where everything really clicks into place.
Stop guessing. Get clear, expert recommendations tailored to your account, your audience, and your goals.